Written by: Stephen Lightfoot

Area woman Lily Petersen was shocked and disgusted when she was encouraged to apply for an in-store credit card at her local Crate & Barrel.

“I’m usually not one for confrontation,” explained Lily, clearly shaken by her experience. “My shopping experience up to this point has been simple: you enter the store, you look, you buy a product, and you exit the store. I don’t know why I need a store specific card to finance my purchase. I just got a few wine glasses! I don’t need to finance them!”

Shane, the associate who attempted to sell the card, was very adamant about the benefits of the card for every customer. “If you’re a loyal customer,” he explained, “the card will help you earn extra reward dollars, and you get access to exclusive rewards and no annual fee! And if you’re a one-time customer, the card may not help you per se, but it would most definitely help us. We have quotas to reach from corporate, you know.”

Crate & Barrel’s corporate office did not reply to requests for comments.

Editor in Chief Emeritus at The MQ

Stephen Lightfoot is Editor in Chief of The MQ.

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